42 Knock Out

Helen Keller said, “It is a terrible thing to see and have no vision.” Ask yourself a question. Do you know what an opportunity looks like? Describe it. Define it. Bottom line…would you know one if it bit you on the behind? Everyone says they are looking for “one”, Being at the right place at the right time isn’t enough. As network marketing industry legend Randy Gage says, “It’s about recognizing a magic moment of opportunity and acting upon it.”

In network marketing and home-based businesses, everyone says they have the “perfect opportunity.” So how do you evaluate? What is the difference between a golden opportunity and fool’s gold?

The scope of this article is to help you evaluate businesses, determine indicators of success and outline potential risks. I am a CPA, business owner and consultant. I look at businesses from top to bottom, start to finish. There are some fundamental characteristics that will tip you off to a good opportunity. A little homework and investigation can go a long way in helping you make a wise decision.

Nine out of ten business failures are due to lack of general business management skills and proper planning. Misery loves company and mistakes involving any of these three M’s will put you in the distinct company of the “nine” out of ten businesses that fail: Money, Management and Marketing.

>B>Money. It takes a long time for a start-up to become profitable. It usually takes a whole lot longer than the majority of business plans will project. Business projections that seem too good to be true in the first few years are probably just that. Even the best product ideas, greatest management and marketing won’t be enough if you run out of capital before you achieve sufficient momentum, exposure and market acceptance. You have to look at what is going to happen if the company has a bad first quarter, second quarter or even a bad first year. If a company is relying on cash flow to be generated in the beginning months and quarters, beware.

Management. If you are looking at a start-up company, the management of that company needs to be seasoned veterans, not first time entrepreneurs and their five closest friends. Yes. You need the visionaries, but you absolutely must also have long range planners, people who have started small and grown big, know the industry, react quickly to change, etc. To be successful, a new company will go through many stages such as introduction, market penetration, exponential growth, expansion, etc. A company can be mortally wounded if they are not equipped to handle each of those stages.

Marketing. Great ideas, innovative products and services die unrealized due to inadequate marketing. There are two marketing forces: the “push” and the “pull”. The lack of attention to the latter is where the ball most often drops. The “push” is the strategy that “pushes” the product through the marketing pipeline and gets the product out to the consumers. This creates exposure to the consumer. The “pull” is the piece that makes the consumer aware of their need for the product. It tells them what the product will do for them and entices them to “pull” the product out the other end of the pipeline. A company’s marketing plan must be able to evoke emotion in the end consumer. Emotion that is tied to a need or want that their business can fulfill. Otherwise, all the exposure, fancy packaging and “opportunity” appeal will be wasted.

People typically fall into two general categories. The optimist who wears rose colored glasses and the pessimist who wears dark shades. Both can see. However, you need to take those glasses off when looking at various network marketing or home-based business opportunities and compare them to a set of standards that will clue you in to the ones with real potential.

The last thing you have to do is be ready to act! Alfred North Whitehead, a British Philosopher, said, “Without adventure civilization is in full decay.” Take a look at where you are right now. Then, ask yourself where you will be in five years? Are you on your way to decay? Network marketing is not the network marketing of 15-20 years ago. Things have changed and it is a growing viable option for those who truly want to change their financial situation.

The trick is to find those home-based businesses and network marketing opportunities that have the capital, management; product and marketing plan to achieve sustainable success. If you are actively looking, and know what to look for, when opportunity knocks you won’t risk being out to lunch!

Helen Keller said, “It is a terrible thing to see and have no vision.” Ask yourself a question. Do you know what an opportunity looks like? Describe it. Define it. Bottom line…would you know one if it bit you on the behind? Everyone says they are looking for “one”, Being at the right place at the right time isn’t enough. As network marketing industry legend Randy Gage says, “It’s about recognizing a magic moment of opportunity and acting upon it.”

In network marketing and home-based businesses, everyone says they have the “perfect opportunity.” So how do you evaluate? What is the difference between a golden opportunity and fool’s gold?

The scope of this article is to help you evaluate businesses, determine indicators of success and outline potential risks. I am a CPA, business owner and consultant. I look at businesses from top to bottom, start to finish. There are some fundamental characteristics that will tip you off to a good opportunity. A little homework and investigation can go a long way in helping you make a wise decision.

Nine out of ten business failures are due to lack of general business management skills and proper planning. Misery loves company and mistakes involving any of these three M’s will put you in the distinct company of the “nine” out of ten businesses that fail: Money, Management and Marketing.

>B>Money. It takes a long time for a start-up to become profitable. It usually takes a whole lot longer than the majority of business plans will project. Business projections that seem too good to be true in the first few years are probably just that. Even the best product ideas, greatest management and marketing won’t be enough if you run out of capital before you achieve sufficient momentum, exposure and market acceptance. You have to look at what is going to happen if the company has a bad first quarter, second quarter or even a bad first year. If a company is relying on cash flow to be generated in the beginning months and quarters, beware.

Management. If you are looking at a start-up company, the management of that company needs to be seasoned veterans, not first time entrepreneurs and their five closest friends. Yes. You need the visionaries, but you absolutely must also have long range planners, people who have started small and grown big, know the industry, react quickly to change, etc. To be successful, a new company will go through many stages such as introduction, market penetration, exponential growth, expansion, etc. A company can be mortally wounded if they are not equipped to handle each of those stages.

Marketing. Great ideas, innovative products and services die unrealized due to inadequate marketing. There are two marketing forces: the “push” and the “pull”. The lack of attention to the latter is where the ball most often drops. The “push” is the strategy that “pushes” the product through the marketing pipeline and gets the product out to the consumers. This creates exposure to the consumer. The “pull” is the piece that makes the consumer aware of their need for the product. It tells them what the product will do for them and entices them to “pull” the product out the other end of the pipeline. A company’s marketing plan must be able to evoke emotion in the end consumer. Emotion that is tied to a need or want that their business can fulfill. Otherwise, all the exposure, fancy packaging and “opportunity” appeal will be wasted.

People typically fall into two general categories. The optimist who wears rose colored glasses and the pessimist who wears dark shades. Both can see. However, you need to take those glasses off when looking at various network marketing or home-based business opportunities and compare them to a set of standards that will clue you in to the ones with real potential.

The last thing you have to do is be ready to act! Alfred North Whitehead, a British Philosopher, said, “Without adventure civilization is in full decay.” Take a look at where you are right now. Then, ask yourself where you will be in five years? Are you on your way to decay? Network marketing is not the network marketing of 15-20 years ago. Things have changed and it is a growing viable option for those who truly want to change their financial situation.

The trick is to find those home-based businesses and network marketing opportunities that have the capital, management; product and marketing plan to achieve sustainable success. If you are actively looking, and know what to look for, when opportunity knocks you won’t risk being out to lunch!

When opportunity knocks you should not be afraid to open the door. That is why the peepholes are so popular. Without being able to see what is on the other side of the door, too many times opportunities are available but they cannot be seen.

Numerous internet business opportunities present themselves every day and unless you can see the chance to become part of something special, you will constantly be on the lookout for a different opportunity that may have already passed you by.

With every opportunity that arises, there is someone willing to take a chance. If you are going to succeed in any business, and in life, you need to take calculated chances (or what some people call risks) to gain real rewards.

If you are not a person who can take a chance, then finding the right opportunity will never come your way, and you will find yourself looking and wishing but never doing.

The internet can be an exciting place in which to do business, but many of the internet business opportunities will involve taking risk.

Business people will tell you that success is an attitude. Others will say that success is a choice.

By having the right, positive attitude you can choose to make your business opportunity grow or you can choose to allow it to fail. However, the first choice you have to make is in taking advantage of the opportunity.

Henry Ford once said: If you think you can succeed, you can, if you think you can’t, you can’t. Either way, you are right. What he is saying is you control your destiny but your outlook.

Not all opportunities are readily identifiable. What may seem like a fleeting thought may actually be a fledgling idea that if nurtured and thought completely through will emerge into an opportunity for growth and success.

There are some online businesses offering people the chance to create their own business, following their model and business plan, which could be considered an opportunity. Robert Kiyosaki says that a business needs a strong system to succeed and with these kinds of opportunities a system is in place. If you follow it, you can replicate the success of others.

But, some folks are reluctant to take them up on the opportunity to own their own business based on their unwillingness to follow someone else’s direction.

Franchises are one of the internet business opportunities that people sometimes shy away from because they will not have complete control over the business. However, a franchise is based on a proven method of doing business and a successful business model. Without the need to re-invent the wheel, you can have a business up and running in short order, or you can go against the grain and attempt to start over from the beginning.

When you see what may be an opportunity, you should study it and do the proper research to make certain it is not one of the many scams online.

Once you have made the determination that the opportunity is genuine and you are willing to exert the energy and put in the time, then it is time to take advantage of the chance to see success.

Imagine where you would be today if the people from Microsoft, Apple or Dell Computers left the door closed to their opportunity. Not only did their lives change based on their actions, so has the lives of everyone with a computer.

Take a chance and start peeping through the security hole at the opportunities out there. You might find success is a mouse click away.

OPPORTUNITY KNOCKING

You could be thinking the bells are tolling for you, but in truth it could be opportunity knocking at your door. It’s just a question of perspective. Things aren’t going too well at work. You think, or rather, you know it’s just a matter of time before you might get laid off. What are you going to do about it? Many successful people have started their own businesses when they’ve lost their jobs. And they’ve succeeded beyond their wildest expectations. Failure, for them, was a stepping-stone to success.

Entrepreneurs are in control of their own destinies. They are not dependent on their bosses to keep their jobs.
If you have a yen for business, find a niche to cater to. Once you find your market, the rest of it gets a lot easier.
If you have a finger on the pulse of the market, nothing is going to stop you from succeeding.
Successful business people say it’s only the initial fear that is difficult to overcome. It’s a lot easier to strike out on one’s own than is commonly supposed.
When it’s your own business, you can work with your best skills. Capitalise on your talents.
Since many big corporate houses have started outsourcing their needs, there is more opportunity for entrepreneurs to come into their own.
No matter which industry you aspire to enter, make sure you do your homework properly. Research and homework are critical for any business.

Advise to communicate your Vocational Guidance Officer of your local Employment Department.

Are you struggling in your career and want to find an opportunity that can bring that income you always wanted?  Many opportunities are out there wait on you to discover, all you have to do is find them and take advantage of what the opportunity is. Today world is full opportunities and the internet is the great way to find them. You have to look long and hard  to find out what opportunity is right for and what can bring tons of cash into your  pockets. Once you find the perfect opportunity, you have give it your all to succeed in that opportunity. Most of the opportunity have a system that can send you in the direction to a better income.

Network marketing is something to look into for opportunities the can bring residual income. If you don’t know what residual income is, its when you do something one time and  get paid over and over again. Some of these network marketing companies have great compensation plan and all you have to do is pick the one that can bring money to you quickly. Network marketing is some what of a team based opportunity from home because when you do good the business, you help who ever is on your team. They explain the way you make cash from other people as well as make money off the product and/or services that they acquire.

Affiliate marketing is where you get paid for bring traffic to a website and someone else to do the same. But with this it’s a little harder to make money as fast as network marketing because this marketing only offers traffic to a website which can be good it you are in a business and you are looking to make sells, then this for you. I have try this and it brings me plenty of traffic to my website, so that I can make an income from online and cut down on less advertising outside of home. Some companies that do this build a team for you, but you are not rewarded as much you would if you were in a network marketing company, but can be good in the long run.